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Operational Excellence [clear filter]
Wednesday, April 21
 

2:15pm EDT

Say it with Video - Amplify your Consumer Communications and Employee Engagement
Video is second to none in driving deeper connections, higher reach, engagement, email open rates, and overall understanding and information retention.
  • The proliferation of Video -- how we got here
  • Putting the power of scalable, timely, cost-effective Video creation in brands’ hands -- where we are all headed
  • How MilliporeSigma empowers teams to make their own brand-compliant videos for better communications that cut through the noise and move the needle

Speakers
avatar for Max Paluszynski

Max Paluszynski

Cell and Gene Therapy, Segment Marketing Manager, MilliporeSigma, A business of Merck KGaA
Max Paluszynski is an experienced portfolio marker who leads the marketing efforts for Merck’s Cell and Gene Therapy segment. Driven by creativity and data analytics, Max is obsessed with using customer insights to build portfolio and brand awareness, drive revenue and deliver a... Read More →
avatar for Garrett Goodman

Garrett Goodman

SVP of Global Partnerships, Wochit
Garrett Goodman looks after the global partnerships team at Wochit, where he has worked for the past 6 years to help companies modernize their video operations to drive business results. Garrett started his career at the New York Times in Paris and has since continued his work at the intersection of communication and technology. When he’s not... Read More →


Wednesday April 21, 2021 2:15pm - 2:45pm EDT

2:50pm EDT

Career Development: Build your Network in a Virtual World
Here tips for how to break into the life science communications industry, hone your skills, and advance your career when everything is virtual


Moderators
avatar for Wendy Lund

Wendy Lund

Chief Communications Officer, Organon
Wendy is the chief communications officer of Organon, which will be spun out from Merck & Co., Inc. in the first half of 2021, as a leading women’s health company. She is responsible for establishing and overseeing all aspects of global communications and related advocacy to achieve... Read More →
avatar for Tierney Saccavino

Tierney Saccavino

Executive Vice President, Corporate Communications, Acorda

Speakers
avatar for Jeffrey C. Richardson

Jeffrey C. Richardson

Vice President – Communications & Strategic Relations, Inovio Pharmaceuticals
Mr. Richardson leads communications including investor, media and employee relations for Inovio, a biotechnology company developing a COVID vaccine and other DNA therapies for infectious diseases and cancer.  He previously held global communications roles at Amgen and GSK.  He began... Read More →


Wednesday April 21, 2021 2:50pm - 3:20pm EDT

4:00pm EDT

Panel: Employee Engagement for the New Way of Working
  • Analyze what the new way of engaging with your employees ensuring that you are addressing their needs in a thoughtful way.  
  • Discuss how we find the balance on employee activities in a hybrid model work environment. 
  • Understand how onboarding may be affected in a virtual work environment and how to combat those challenges. 

Speakers
avatar for Brian Crawford

Brian Crawford

Senior Director, Global Product Development Communications, Roche/Genentech
Brian leads a global team of communicators across product development regulatory, policy, clinical operations, data science, and informatics. With over 20 years of diverse experience in the biopharmaceutical industry—including large pharma, biotech startup, contract research organization... Read More →
avatar for Hester De Voogd

Hester De Voogd

Global Employee Engagement & Communications Lead, Merck
With her position as Global Lead Employee Engagement & Communication at Merck, Hester took on a newly created role building and leading the employee engagement and communications team focused on developing and executing the employee communications strategy for the 70,000+ employees... Read More →
avatar for Kristin Gustafson

Kristin Gustafson

Chief Human Resources Officer, Mirati Therapeutics
Kristin Gustafson is Chief Human Resources Officer at Mirati Therapeutics. She brings more than 20 years of human resources leadership experience in the biotech and pharmaceutical sectors. In this role, Kristin oversees all aspects of human resources management, leads workforce planning... Read More →
avatar for Lolita Verny-Acosta

Lolita Verny-Acosta

Head of Internal and Digital Communications, Sanofi
Lolita Verny-Acosta is the Head of Internal & Digital Communication at Sanofi US.  She is responsible for employee engagement, corporate brand and culture, social media and other internal and external digital content and channels. Her previous experience spans across industries with... Read More →


Wednesday April 21, 2021 4:00pm - 4:45pm EDT

4:50pm EDT

Panel: Building a Communications Team from the Ground Up
  • Discuss best practices and key considerations for building out your communications teams. 
  • Analyze your hiring process for building your new and discuss what types of candidates might be best suited for newly built roles.  

Moderators
avatar for Karla MacDonald

Karla MacDonald

Vice President, Communications and Patient Advocacy, Ipsen
Karla MacDonald is a global life sciences leader who brings more than 20 years’ experience guiding business strategy, leading communications and building talent for companies ranging from small biotechs to large pharma. Karla is currently Vice President, Communications and Patient... Read More →

Speakers
avatar for Priyanka Shah

Priyanka Shah

Head of Communications, Mirati Therapeutics
Priyanka is an influential leader with expertise across corporate, product and reputation-building communications that create high impact value. With experience forging meaningful alliances externally and in matrix environments internally, she is adept at building consensus surrounding... Read More →
avatar for Eric Endicott

Eric Endicott

Vice President , Corporate Communications, Acadia Pharmaceuticals
avatar for Christine Lindenboom

Christine Lindenboom

VP, Investor Relations and Corporate Communications, Alnylam


Wednesday April 21, 2021 4:50pm - 5:35pm EDT

5:35pm EDT

Co-Chair Closing Remarks
Speakers
avatar for Wendy Lund

Wendy Lund

Chief Communications Officer, Organon
Wendy is the chief communications officer of Organon, which will be spun out from Merck & Co., Inc. in the first half of 2021, as a leading women’s health company. She is responsible for establishing and overseeing all aspects of global communications and related advocacy to achieve... Read More →
avatar for Tierney Saccavino

Tierney Saccavino

Executive Vice President, Corporate Communications, Acorda


Wednesday April 21, 2021 5:35pm - 5:45pm EDT